brand
A PERSONALIZED SERVICE
▼
STRATEGY
VIP DAYS
Full-Service Branding & Rebranding
"You've tried so hard to design everything on your own and have some sort of brand cohesion. Sometimes, that's what we have to do. This offering is for the ones tired of doing that though. "Ain't nobody got time" has become your mantra, and that is NOT healthy. There's no reason to continue projecting some image that makes you feel bad about yourself or your work or isn't pulled together and accurately expressed. There's no reason to signal to your customers or clients that you are clearly copying someone else's brand image (or trying to - YIKES!). There's no reason to keep knowing things could look SO much better either. Branding is personal, and I love working with a few VIP clients per month to completely strategize and beautify their brands. It allows me to work intimately, like I enjoy, and it allows you to get a highly personalized service as well as a brand that will blow others out of the water. Oh yes, that IS going to be our goal! :-) I hope to be in a session with you soon."
Tamisha
brand strategy vip
- Identify, understand, & build out your personalized brand voice framework (Get help connecting the needs of your clients & customers with the value you have to offer).
- Review and select brand cohesion strategies (All the ways we'll keep your brand cohesive across any & all platforms)
- Learn why image is SO important to your brand
- Discuss and create your content and marketing strategy for your brand (I'll share my signature content strategy with you)
- Brand organization & systems to fully support your growing brand
- Get a personalized brand audit to identify where and what needs changing or tweaking (If we're just working on an existing brand and bringing it up to snuff)
Sessions
How Works
it
Initial Consultation (Free)
This is a free session if you're considering working with 12:12 Studio as a VIP, so we can make sure we're a good fit for one another. It's like brand dating and we're trying to figure out if the other is "the one."
invoice & payment
If we decide to work together, you'll get an agreed-upon invoice from 12:12 Studio. VIP days are a highly nuanced & personalized service with pricing starting at $5500.
Deliverables PLAN
This is a simple deliverables page & schedule we'll follow over our strategy day together, and it will be provided to you at least 2 weeks prior to our session.
Ongoing Support
If you purchase a custom website, graphics, or logo design, those are delivered separately later. After VIP, we highly encourage joining Your Brilliant Brand to stay motivated, educated, and supported.
Deliverables Plan & Schedule:
*Please Note: Our pricing for this service is non-negotiable & non-refundable. Prices start at $5500 and go up, depending on what will be in scope for your brand. We only take serious inquiries from brands and amazing clients (like you) who are ready to invest in the next level. We're happy to break up an invoice into two payments if it's helpful, but the session can't be scheduled until full payment is received in full by our studio. We love working with people who can comfortably invest in this service. If you can't, please wait. Please also take time to review our refund policy here.
01
brand strategy, story, &
voice identification
We'll spend the morning:
- Developing and diving deep into your brand voice and what this means for you moving forward.
- Connection Strategy (How to connect your unique brand voice to your right people. We have a proprietary framework we use that is GOLD).
Morning
02
Image, content, & marketing
- Content Strategy (How & where you create content, honing categories for your brand. This strategy can be used on all platforms including your blog).
- Image Strategy (Mood, color palette, 3 words that describe your brand, photography guidance for your website, & more).
- Website, Logo, & Graphics discussion and plan moving forward
If you already have a nice website you're immensely proud of, top of the line graphics, and a killer logo, we'll just talk about cohesion. But if you need an overhaul, this is where we can spend some time talking about working together to tie your new brand strategy together with the image of your brand. 12:12 only does web design, graphics design, & logo design for our clients and members. We keep it exclusive around here, and we like it that way.
Mid-Morning
03
Brand organization & systems
After lunch break, we'll look at all the systems you're currently using in your business and for your brand, so we can organize the chaos. If you've been craving order and intentionality, you'll breathe a sigh of (long-held) relief after we do an audit together of your brand organization and systems. Think streamlining, minimizing, and simplifying, all wrapped up into one.
We want your brand to run like a well-oiled machine, whether you have help or not, so you can focus on what you love the most - creating and working with your clients or customers. This audit will review everything you're using from payment systems to software.
We'll take an inventory of what's working vs. what isn't in this area, or provide a list of suggested systems and platforms for organizing your brand.
Afternoon
04
What's not on-brand & support planning
We'll also discuss our highly recommended support plan & how 12:12 is set up to support you long-term:
- Join Your Brilliant Brand to get ongoing support for the life of your brand, get community support in the group & connect with other YBB members.
- Attend our monthly brand nurturing call (with a different focus topic every month in the club) to continue your brand education and skills.
Deliverable: You'll leave our day with a full brand brief to be delivered within a week of us wrapping our session that's yours to keep plus a shared folder with any templates or other collateral. Our briefs are STUNNING if we do say so ourselves!!!
End of Day
let us brief you
your brand brief includes:
brand voice development mapping
We'll map your business values (strengths) to the needs of your clients and customers to create a proprietary blend of your voice with their needs.
01
brand voice statement
A cohesive statement we'll put together that feels like you but with a slightly more refined and intentional voice and posture.
02
brand voice elements & actions
Based on your mapping, we'll look at the top elements and their associated actions that will bring your voice and their needs together BEST.
03
brand voice topics
3-5 topics your brand is having a conversation about and how
04
brand voice trifecta
The triple threat in 1212's methodology is:
1. Style - How you sound
2. Substance - What you offer
3. Spirit - Attitude & relationship with audience (including mood & role)
05
what's not on brand
What we should never see or hear your brand doing or participating in. No-no's!
06
visible voice notes
Stunning visuals of what your brand represents will be visually provided & defined in a gorgeous way throughout your brand brief, including words, photos, etc.
07
brand story development
The true story of how your brand came to be. 1212 will help you frame or reframe this in a beautiful, authentic way that will deeply resonate with your peeps.
08
our suggested resources
Both business and branding tools, their functions, and we'll tell you if WE use them or not too.
09
Content strategy template
We'll build out your entire content strategy using our proprietary method for doing so.
10
and more...
Image strategy, support plan, planning & tracking template, and there's even more...
11
what you'll
leave with
A comprehensive BRAND
At the end of our day together, you'll have a full brand strategy, including a full plan for how you will work with your clients moving forward, how you'll create all content, market yourself genuinely, and be clear on your brand voice.
FULL BRAND CLARITY
Full, 100% clarity on how you work, why you do it the way you do it, who your right person is, and how to move forward and sustain your brand with joy and peace.
FULL BRAND COHESION
A comprehensive understanding of how your brand shows up on all platforms, how image connects across all your platforms, and how you're communicating everywhere.
NO QUESTIONS! + Support
Imagine leaving our day together with zero questions on how to move forward, what to do, what your strategy is, your image choices, what your brand voice is, what kind of content to create, etc., and feeling like you have support moving forward. That's a VIP day.
Tamisha prefers to work with clients in person in Dallas, TX. It's SO much more rewarding that way. A beautiful space, a white board, face to face, the energy, the results, and good food. We ask that you STRONGLY CONSIDER traveling to Dallas for your session. 12:12 will take care of booking a stunning space and will cover food for the day. You'll take care of your travel accommodations, including airfaire & lodging. We can't wait!
imagine if you...
- Could truly, authentically, and emphatically express yourself through your brand once & for all. No more confusion or overwhelm.
- Stopped avoiding your chaotic brand strategy (or lack thereof) and opting for the easy route.
- Had a beautiful, brilliant brand that wasn't boring, unflattering, or scattered.
- Felt ordered, intentional, purposeful, systematized, organized, & pulled together in your brand.
- Had people CONSTANTLY complimenting you on your graphics, website, brand image, and how you present your beautiful self and ideas in the world.
- Felt PROUD of your brand, how it looks, how it operates, how if flows, how it serves, and how it thrives.
meet past vip day client, dr. Jessica m.
"I've been happy with all aspects of my brand's design, both my site and my logo, the design of my brand collateral, and the high praise I received as feedback once my site launched."
"My website is beautiful and such a transformation from what I had before. For years I had tried to do updates on my own website and brand image DIY-style, which left me with a site that "told" what I could do but in a drab way that hid my personality.
1212 Studio was able to take my voice and make it show up online so that people know exactly what to expect when working with me. This has meant that when people reach out for services, they're also a really great fit for what I provide. The consistent leads are also due to 1212 Studio's knowledge of all the necessary technical details of the ShowIt platform, web design, and SEO. I've been happy with all aspects of my brand's design, both my site and my logo, the design of my brand collateral, and the high praise I received as feedback once my site launched.
If you're ready to make your brand more beautiful and more effective, don't hesitate to work with 1212 Studio."
