THUMBNAILS

YouTube

for the non-boring

the

art of

YouTube Style

Thumbnails for YouTube's
Most Distinguished

Why YouTube Thumbnail Designs?

Recent data shows YouTube's long-form content consumption is growing significantly, with 73% of viewing time in the U.S. spent on videos over 30 minutes long as of late 2024, an 8% increase from a year prior. This trend is particularly strong among young adults, whose long-form viewing on mobile devices rose to 79%. Despite YouTube's investment in short-form, viewers are increasingly drawn to the richer storytelling and in-depth content that long-form videos offer, fostering deeper audience connections and more meaningful value. 

12:12 Studio sees YouTube as long-term partner to your success as a meaningful creator, and why we designed several packs with thumbnails that are proven to convert well and make you stand out.

Tell us: How many HORRIBLE YouTube thumbnail designs have you seen? We aimed to fix that.